catherine yronwode wrote:

>> "rfgdxm/Robert F. Golaszewski" <EMAIL REMOVED>
>> wrote
>
>>> And, there are LOTS of different US cat and dog food brands. More
>>> than 10 of each. All can't be on page 1. And, some sites on page 1
>>> sell lots of different pet food brands, so that limits specific
>>> brands on page 1 even more.
>
> The results i got when i ran the dog food search contained
> only five sites selling dog food, but did contain two horror
> pages about "what's really in pet food" and other
> non-commercial and politically motivated oddities.

Which sounds to me like a good SERP. From the vagueness of the search
term, no reason to ***ume that purchasing was what the searcher had in
mind. Maybe they wanted to know "what's really in pet food".
--
http://www.dextromethorphan.ws/
For information about the psychedelic drug DXM, including dangers.

>
> According to Scroogle, the Alpo site was formerly in the top
> 10 despite the fact that it had no meta tags and a PR of 5.
> According to Lisajane and Robert, it is poorly optimized and
> contains flash. Still, it dropped like a stone -- and if
> Florida was meant to eliminate over-optimization, then the
> Alpo site should have stayed up top. Was it the flash or
> mediocre PR or lack of meta tags that did it in? We'll never
> know until someone figures out the new algo.
>
> cat yronwode

Actually it seems to me that the Alpo site is poorly optimized not
over-optimized. The sites at least for the Purina company itself look like
they follow the guidelines google had set out in it's webmaster information
site. The Alpo site does not.

I agree that we won't know what the new algorithm is until the dust settles.
However we can start to take objective looks at what has been dropped and
what has been saved. I do not think that Florida is a single simple
change, but more likely a mixture of alterations some more subtle than
others.

On Sun, 30 Nov 2003 22:00:24 -0500, "rfgdxm/Robert F. Golaszewski"
<EMAIL REMOVED> wrote:

>Which sounds to me like a good SERP. From the vagueness of the search
>term, no reason to ***ume that purchasing was what the searcher had in
>mind. Maybe they wanted to know "what's really in pet food".

I have to agree the SERP looks fine.

Google is in the business of supplying relevant search results to all
searches. Most of the SERPs that are being moaned about are doing just
that, they are a varied ***ortment of different sites about the
keyword(s).

The dog food SERPs top 10 would satisfy most searches initials needs.
People seem to be looking at these SERPs from one point of view, that
point of view tends to be based on what ever site they run. If they
run an e-commerce site they think their SERPs should be filled with
e-commerce sites (including theirs). If they run an info site they
think the SERP should be filled with info sites.

IMO Google is serving up a good representation of the keywords
searched, it may well have the balance off a little which favours
heavy content sites a little more than e-commerce, but the SERPs are
still relevant mostly.

Actually to those running e-commerce sites this gives you an edge. If
you can get in the top 10 you will generally have less competing
e-commerce sites there as well. so when a searcher is looking to buy,
your site is more likely to be visited.

David
_
Free Search Engine Optimization, SEO and
Search Engine Placement Tips (updated 16/11/2003)
http://homepage.ntlworld.com/ooar123...-optimization/
Free SEO Mailing List
http://www.freelists.org/cgi-bin/list?list_id=3290

"rfgdxm/Robert F. Golaszewski" <EMAIL REMOVED> wrote
in news:3fcaae86$0$18210$EMAIL REMOVED enews.net:

> catherine yronwode wrote:
>
>>> "rfgdxm/Robert F. Golaszewski" <EMAIL REMOVED>
>>> wrote
>>
>>>> And, there are LOTS of different US cat and dog food brands.
>>>> More
>>>> than 10 of each. All can't be on page 1. And, some sites on page 1
>>>> sell lots of different pet food brands, so that limits specific
>>>> brands on page 1 even more.
>>
>> The results i got when i ran the dog food search contained
>> only five sites selling dog food, but did contain two horror
>> pages about "what's really in pet food" and other
>> non-commercial and politically motivated oddities.
>
> Which sounds to me like a good SERP. From the vagueness of the
> search
> term, no reason to ***ume that purchasing was what the searcher had in
> mind. Maybe they wanted to know "what's really in pet food".

Agreed. The only one I could spot that seemed a bit OT was the one
about New Zealand ads: the rest looked solid.

'Rapid boil kettles', which annoyed me last month, has improved, (Do
other countries not require quick tea tho? All the top 10 are from the
UK!) though there are still lots of review sites rather than retailers,
Google is now showing pages that do have some content rather than the
almost empty single-product entries of last month. Admittedly, it's
content from the same tiny handful of retailers over and over, but I
suspect that just reflects the market for this product.

'actinidia polygama' - a specialist search - results rather
over-emphasise dictionary entries (not ideal on this topic, as the
information they hold is very superficial).

The best quality in-depth article on the subject is
http://www.scs.leeds.ac.uk/cgi-bin/pfaf/arr_html?
Actinidia+polygama&CAN=L
ATIND which does not appear in the top ten, but probably simply because
of awkward URL syntax.

Victoria
--
Clare ***ociates Ltd
http://www.clare***oc.co.uk/
01822 835802
--

Victoria Clare wrote:

> 'Rapid boil kettles', which annoyed me last month, has improved, (Do
> other countries not require quick tea tho? All the top 10 are from the
> UK!)

Tell me somewhere else where you can plug a 3kW appliance into a regular
kitchen countertop socket.

A former colleague of mine got so fed up with his wimpy north american
kettle that he (illegally) wired a UK 240V 13 A flat pin socket into his
kitchen so he could use his British kettle.

--
Ed Guy P.Eng,CDP,MIEE
Information Technology Consultant
http://www.guysoftware.com
"Check out HELLLP!, WinHelp author tool for WinWord 2.0 through 8.0,
PlanBee Project Management Planning System
and ParseRat, the File Parser, Converter and Reorganizer"

Ed Guy <EMAIL REMOVED> wrote in
news:EMAIL REMOVED:

> Victoria Clare wrote:
>
>> 'Rapid boil kettles', which annoyed me last month, has improved, (Do
>> other countries not require quick tea tho? All the top 10 are from the
>> UK!)
>
> Tell me somewhere else where you can plug a 3kW appliance into a regular
> kitchen countertop socket.

Ah, it's that is it? Hadn't occurred to me, though now I think about it
holiday accommodation outside the UK always has wimpy kettles, but I
thought they were just economising...

Victoria
--
Clare ***ociates Ltd
http://www.clare***oc.co.uk/
01822 835802
--

Victoria Clare wrote:
> Ed Guy <EMAIL REMOVED> wrote in
> news:EMAIL REMOVED:
>
>> Victoria Clare wrote:
>>
>>> 'Rapid boil kettles', which annoyed me last month, has improved, (Do
>>> other countries not require quick tea tho? All the top 10 are from
>>> the UK!)
>>
>> Tell me somewhere else where you can plug a 3kW appliance into a
>> regular kitchen countertop socket.
>
> Ah, it's that is it? Hadn't occurred to me, though now I think about
> it holiday accommodation outside the UK always has wimpy kettles, but
> I thought they were just economising...
>

as well as the simple fact you don't need boiling water to make coffee.

--
William T***o - http://WilliamT***o.com